Branding and Marketing collateral for the launch campaign in England and Wales of CSA (Centre of expertise on Child Sexual Abuse) a UK department of research.
To represent the complexity of the subject matter a multi-coloured facet is used, contrasted with Helvetica Neue, to convey clarity, sobriety and trust. Followed by the implementation of the Brand in their launch campaign, through the use of bespoke photography and branding, in all their print and digital comms.
Branding, Brand Guidelines, Marketing Campaign, Editorial Design, Merchandising
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